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Your
essay should reflect wide reading and solid research. You can
show this by working short, specific and relevant quotations from
experts. When you quote material in your essay, make sure it:
- is relevant
to the point you are making,
- advances
the argument or point you are making,
- is short,
- flows with
the text of the message, and
- has a proper
reference either as a footnote or in your bibliography.
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